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Free Social Media Marketing Proposal Template

A vibrant social media marketing proposal template with strategy, content plan, deliverables and monthly retainer pricing.

Marketing Proposal
Social Media Marketing Proposal

A 90-day plan to grow your community

Company
Bright Agency
For
Sunrise Studio
Date
2026-07-26
3
Platforms
20
Posts / Mo
$4,200
Retainer
01

Objectives

  • Grow Instagram followers by 4,000 in 90 days
  • Hit 3% average engagement rate
  • Generate 200 qualified DMs
02

Channels

  • Instagram — hero channel
  • TikTok — top-of-funnel reach
  • LinkedIn — founder brand
03

Content Plan

  • 12 in-feed posts / month
  • 8 reels / month
  • 20 stories / month
  • 2 lives / month
04

Deliverables

  • Monthly content calendar
  • Community management (M–F)
  • Monthly performance report
  • Quarterly strategy review
05

Team

  • 1 strategist
  • 1 content creator
  • 1 designer
06

Investment

$4,200 / month retainer, 3-month commitment

founder@yourcompany.com +1 (555) 000-0000 123 Main St, City, State

Who this template is for

  • •Social media agencies
  • •Freelance content strategists
  • •Community managers

How to use it

  1. 1.Set objectives and platform mix.
  2. 2.Detail the content plan.
  3. 3.Set retainer and commitment.
  4. 4.Export PDF and send.

Frequently asked questions

Retainer or per-post?

Retainers are more common — clients want predictability, not piecework.

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